Marketing Agents
Schedule
The Marketing Strategist runs only when you ask it to. No recurring job builds plans, posts reports or checks in on campaigns. A plan is built when you submit a brief, and the next step happens when you press a button.
What Starts the Agent
| What you do | What happens |
|---|---|
| Submit a brief with /strategist in Slack | The plan is built and posted as a card in that channel |
| Choose New Campaign in the app and select Plan It | The plan is built, and the campaign opens after a moment |
| Choose Regenerate Plan on a draft or in-review campaign | The plan is rebuilt from the same brief |
| Press Dispatch on an approved plan | Starting records are created in the delivery agents; for Marketing Social a finished LinkedIn draft is written for each deliverable |
| Ask a question in the strategy channel | You get a conversational answer |
If Run the Planner Now is switched off on the New Campaign form, the campaign is saved in Draft with no plan until you regenerate it.
What Happens After Dispatch
Dispatch does not start a timer. It creates records and stops. Each delivery agent then follows its own schedule and its own approval steps: see the Schedule page of the agent that owns the deliverable. Marketing Content and Marketing Social, for example, publish approved items on their own schedule once you approve them.