Commands
Talk to the Marketing Strategist in its dedicated strategy channel by mentioning @Agenteous. All campaign planning, strategic advice, ICP work, and competitive analysis go through that channel. Prefer to point and click? You can brief a new campaign with a form and review every plan from the campaign workspace in the app: see The Marketing Workspace. If your agency runs without Slack, the app is where you do all of this.
Request a Campaign Plan
@Agenteous plan a campaign for [client name]: [goal description]
The agent gathers the brief it needs: client, goal, target audience, channels involved, and the key message. If anything is missing, it asks before producing the plan. When it has what it needs, it returns a structured campaign plan with a brief summary, channel rationale, a phased deliverable bundle with agent assignments, sequencing rules, KPI targets, and review gates.
You can also start a campaign from the app instead of in chat. The New Campaign form in The Marketing Workspace takes the same brief as fields: name, objective, target audience, channels, budget band, and target launch. The agent builds the same phased plan, and it appears in the campaign queue for you to review.
Develop an ICP
@Agenteous develop an ICP for [client name]
The agent builds a multi-dimensional Ideal Client Profile across firmographic (company size, industry, business model), technographic (CRM, marketing automation, CMS), psychographic (buying style, risk tolerance, marketing maturity), and behavioral (content consumption, objection patterns, sales cycle triggers) dimensions. It also produces a scoring matrix so you can qualify and route inbound leads by fit level.
Request a Competitive Analysis
@Agenteous analyze competitors for [client name] in [industry or market]
The agent researches the competitive market for the specified industry and returns positioning analysis, differentiation opportunities, and messaging recommendations. It identifies what competitors are claiming, what they are not saying, and where a positioning gap exists.
Get a Channel Mix Recommendation
@Agenteous recommend a channel mix for [client name] with [budget or constraints]
The agent evaluates available channels against the client's ICP, goals, and budget. It returns a specific recommended mix with expected time to results, primary KPI per channel, and a rationale for each inclusion and exclusion.
Translate a Business Goal to Marketing Okrs
@Agenteous translate this business goal to marketing OKRs: [goal]
The agent converts a business-level target (revenue growth, market share, pipeline increase) into specific, measurable marketing objectives and key results. Each key result gets a linked set of tactics and the agent assignments needed to execute them.
Request a Strategic QA Review
@Agenteous review this deliverable for strategic alignment with [campaign name]
Paste the output from a delivery agent, or reference the deliverable. The agent checks it against the original campaign brief: Is the audience targeting accurate? Does the messaging match the positioning? Is the CTA driving toward the right conversion point? Are there inconsistencies across deliverables in the same bundle? It returns a pass or fail with specific findings.
Ask a Standalone Strategy Question
You do not need to request a full campaign for every question. Ask directly for advice on subject line formulas, content mix decisions, budget allocation models, or HubSpot lead scoring setup. The agent answers the question without turning every conversation into a campaign plan.
@Agenteous what is a good content mix for a Series B SaaS client just starting a blog program?
Approval Buttons
When the Marketing Strategist finishes a campaign plan, it waits for your decision in two places: as a card in the strategy channel in Slack and as an item in the campaign queue in The Marketing Workspace. Acting in one place clears it from the other. If your agency runs without Slack, the campaign queue in the app is where every plan waits.
The actions are the same wherever you review the plan:
- Approve: Confirms the plan is ready. The agent begins coordinating delivery agent assignments as campaign work proceeds.
- Edit / Request Revision: Open the plan to change the brief or ask for a revision. The agent revises the plan and the updated version returns for review.
- Reject: Discards the plan without taking further action. From the app you can also regenerate the plan from the same brief or archive a campaign you are done with.
- Snooze: Defer the plan and bring it back later. Snooze it for two hours, until tomorrow morning, or to a time you pick; it returns to your queue on its own.
When the agent posts a strategic QA result, a failed review includes an Escalate to Team button that routes the issue to the appropriate person for human review.