Notifications
Marketing Content does not send a running stream of messages. Most of what you see is state in the app: a draft appears, a post moves to Scheduled, a post lands under Recently Published. Slack carries the audit cards you request, plus draft cards for some hand-offs. Here is each one.
Draft Ready for Review
When: A post has been generated and is waiting for a decision.
What it contains:
- A row under Awaiting Review on the Content workspace with the title, a preview of the draft, the target keyword and the SEO score out of 100
- A brand checking pill and any flags, shown only when brand checking is set to Enforce or Warn
- The same post as an item in the Work Queue, with Approve and Reject
Action required: Open the post, read it, and approve or reject it. Use Regenerate Outline or Regenerate Draft on the row's menu if the structure is wrong.
Blog Draft Card in Slack
When: A post is created from Meeting to Content and your install has a Slack channel connected for Marketing Content.
What it contains:
- A header with the post title and the brand, word count and format
- A line with the SEO score out of 100 and a ship, revise or blocker label, plus answer-engine scores when they exist, and how many automatic fix passes ran
- A preview of the draft and its meta description
- The buttons Approve, Edit draft and Reject, with Edit outline and Run fix pass in the overflow menu
Action required: Decide on the card or in the app. After a decision the buttons are replaced by a status line such as queued with its scheduled time, rejected with the reason, blocked or failed. A blocker label is a warning on the card; it does not stop the card from appearing or stop you from approving.
Post Scheduled
When: You approve a post.
What it contains:
- The post moves to Scheduled on the Content workspace, listed in publishing order
- The scheduled date and time on the post
Action required: None. If you want the post out sooner, Publish Now publishes a queued post immediately.
Post Published
When: The scheduler publishes a queued post at its time, or you press Publish Now.
What it contains:
- The post moves to Recently Published, with a view live link to the blog post
- Nothing is posted to Slack for a published blog post
Action required: None. Open the link to check how the post looks.
Post Blocked or Failed
When: At publish time, brand checking in Enforce mode rejects the post (the post shows as blocked), or the post cannot be sent to the blog, for example because the brand has no blog connected (the post shows as failed).
What it contains:
- The post's status and, for a blocked post, the flags in the Brand Review panel on the post page
- For a blocked post, a Blocked At Publish notice from Brand Guard in the Content channel in Slack, if one is connected (see Brand Guard notifications)
- A failed post is reported for follow-up on the platform side; you are not sent a message
Action required: The post page shows the status and, for a blocked post, the flagged text, but offers no approve or publish buttons for a blocked or failed post. Click Restore to Review to bring it back, then edit and approve it again; the brand check runs again when it publishes. For a failed post, ask your administrator to check the brand's blog connection under Brand Channels in the Operator Console (see Brand Channels) before you restore it.
Audit Results and Fix Cards
When: You run an audit command in Slack.
What it contains:
- For a content audit, a results card with posts scanned, posts with issues, average and lowest score, and the five lowest-scoring posts
- For a quick audit, scores and up to six issues for one page
- For a fix wizard, one card per proposed rewrite, then a summary of how many you approved and skipped
Action required: Choose Fix buttons to start the wizard, or Dismiss. Each fix you approve updates the live post on your blog, unless brand checking in Enforce mode rejects the rewrite; then the card says it was approved but not pushed and the post is left unchanged.