Commands
Talk to Marketing PPC in its Slack channel, or mention it by name from any channel. Paste your campaign data or ad copy directly into Slack; the agent picks up the request and the attached data together.
Analyse Campaign Performance
@Agenteous analyse last week's Google Ads for [client]
@Agenteous here's the campaign export for [client] Q3 -- what should we cut or grow?
The agent reads the campaign data you paste (a standard Google Ads or Meta Ads export works), classifies each campaign, and posts the three highest-impact actions with the metric behind each one. The full per-campaign breakdown is available for drill-down.
Review Ad Copy
@Agenteous review this Google Ads copy for [client]:
Headline: [your headline]
Description: [your description]
@Agenteous score these Meta ad headlines for [client] -- target keyword is [keyword]
The agent checks character limits for the platform, keyword presence, call-to-action quality, and click-through potential. It then routes the copy through Marketing Brand Guard for a brand-compliance check. The result is a composite verdict: ship, revise, or reject, with specific rewrites when the score is below ship.
Including the landing-page URL in your request lets the agent check whether the ad copy and the landing page tell the same story.
Get a Budget Recommendation
@Agenteous recommend a budget rebalance for [client]
@Agenteous the monthly budget for [client] is $8,000 -- where should it go?
The agent produces a delta table: campaign, current spend, proposed spend, and the expected impact of the shift. It stays within your monthly cap and never recommends moving more than 25 percent of a campaign's budget in one cycle (larger jumps cause the ad platform's algorithm to relearn from scratch, which hurts performance for weeks).
Drill into a Single Campaign
@Agenteous why is [campaign name] bleeding spend with no conversions?
@Agenteous walk me through what's happening with [campaign name]
The agent pulls the stored analysis for that campaign, cites the metrics, and proposes a diagnostic next step: audience review, keyword cleanup, or landing-page investigation.
Ask a PPC Question
@Agenteous what's a good target CPA for a B2B SaaS client?
@Agenteous when should we switch from manual CPC to Maximize Conversions?
Conversational questions get a direct answer grounded in benchmarks and the client's own history.
Approval Buttons
When Marketing PPC posts a budget recommendation, the message includes action buttons:
- Approve -- confirms the proposed shifts; the recommendation is logged as accepted.
- Edit -- opens a thread where you can adjust individual campaign amounts before confirming.
- Skip -- dismisses the recommendation without applying it; the agent notes it was not actioned.
Ad-copy verdicts from the review flow include:
- Approve copy -- marks the copy as cleared for use; the result is saved to the campaign record.
- Request revision -- opens a thread where you can add context before the agent proposes a rewrite.