Notifications

Marketing Web posts to its Slack channel when it finishes work or encounters a problem. The same items also appear in your Work Queue and in the Web Pages space of the app, so if your agency has turned Slack off, you see everything there instead. Acting in one place clears it in the other. Each notification type is described below.

Page Delivery

When: A requested page is ready: the brief is written and the HTML is rendered.

What it contains:

• Page title (length-optimized for search results)
• Meta description
• URL slug
• Full section list, in order, with the kind of each section
• Headline and body copy for every section
• A short rationale explaining why the page is shaped the way it is
• Approval buttons: Approve, Edit brief, Re-render HTML, Publish, Reject

Action required: Review the page and take an action on the approval card or in the Work Queue. Nothing moves forward until you do.

Page Approved

When: You or a team member presses Approve on a page card and it clears the brand review.

What it contains:

• Confirmation that the page was approved and is cleared to publish
• Name of the person who approved it
• Summary of the page: title and conversion goal

Action required: Publish the page when you are ready. Paste the rendered HTML into your client's web host, then use Publish to record the live URL.

Revision Delivered

When: You edited the brief and the updated page is ready.

What it contains:

• The revised brief and freshly rendered HTML in the same format as the original delivery
• A note on what changed

Action required: Review the revision and take an action on the updated card.

Page Published

When: You or a team member publishes an approved page.

What it contains:

• Confirmation that the page was published
• The live URL you recorded
• Name of the person who published it

Action required: None. The page moves into the recently published list.

Page Rejected

When: You or a team member rejects a page.

What it contains:

• Confirmation that the page was rejected
• The reason given
• Name of the person who rejected it

Action required: None. The page is closed. Start a new request if you still need the page.

Error Notification

When: Marketing Web cannot complete a page, for example because the request did not include enough context to determine the audience or goal.

What it contains:

• A plain-language description of what is missing
• A prompt asking you to provide the missing information

Action required: Reply in the thread with the missing detail and Marketing Web will try again.