Schedule
Marketing Social is a demand-driven agent. It does not run on a fixed schedule or post on its own. Every draft originates from a request: either a direct Slack mention from your team, or a bundle delivered by the Marketing Strategist as part of a campaign.
How It Gets Triggered
| Trigger | What happens |
|---|---|
Direct Slack mention (@Agenteous) | Marketing Social handles the request: generates drafts, answers a strategy question, or produces hook variants |
| Request in the in-app workspace | You can start the same work from the Social workspace instead of Slack; it is the same agent doing the same thing |
| Campaign bundle from Marketing Strategist | The Strategist delivers a social slot as part of a campaign package; Marketing Social picks it up and produces the requested drafts |
| Amplification tag from another agent | Marketing Content, Marketing Podcast, or Marketing Designer tags Marketing Social in the delivery channel when an asset is ready to amplify; Marketing Social decides whether to draft |
| Syndication request on an approved post | You ask Marketing Social to adapt an approved post for other platforms; it produces one adaptation per platform for your review on the Syndications page |
What It Does Autonomously
Marketing Social completes these steps without waiting for input: it loads the correct brand context, generates draft variants, runs brand-fit checks, routes to Brand Guard, and posts the approval card. The entire cycle from request to approval card happens without you needing to do anything in between.
Once you approve a draft, it is added to the publishing queue at the suggested time. The agent sequences multiple approved drafts automatically, respecting the following rules:
- Company pages: one post per brand per day.
- Staff personal accounts: one post per account per day, with a minimum of 36 hours between posts that share a topic across different staff accounts.
- Cross-brand posts: no two brand pages pushing the same angle within two hours of each other.
When multiple drafts are approved at the same time and the ideal times conflict, Marketing Social sends a cadence collision notice with a proposed revised sequence.
Timing for Common Requests
| Request | Typical time to approval card |
|---|---|
| Single LinkedIn post (one variant set) | 2 to 5 minutes |
| Blog adaptation (two or three angles) | 4 to 8 minutes |
| Hook variants only | Under 2 minutes |
| Campaign bundle social slot | 4 to 8 minutes |
These are estimates. Generation time depends on the length of the source material.
Default Publishing Windows
When no post time is specified, Marketing Social suggests a time in the primary window for your audience: weekday mornings, when your target decision-makers are in their email and LinkedIn queue. A secondary window is available in the mid-afternoon. The suggestion in the approval card shows the rationale; you can override it by replying before confirming.
What Syndication Changes
Syndication adapts an approved post for other platforms. It rewrites the post to fit each platform's length and tone; it does not just copy the LinkedIn text across. It does not change the original LinkedIn post, and it does not publish anything on its own: every adaptation is reviewed and approved by you, one at a time, on the Syndications page. From there you can see whether each adaptation is waiting for review, scheduled, or published, and open the live link once it goes out.
What It Does Not Do
Marketing Social does not monitor your social accounts for comments or direct messages on its own. It also does not pull engagement numbers such as likes, comments, or impressions back from the platforms. The Syndications page and the Social workspace show you which posts published and link you to each live post, but they show delivery status, not performance. If you ask "how did last week's posts do?", Marketing Social will tell you that engagement numbers are not pulled in and point you to the platform itself to check them.
For questions about what Marketing Social is working on right now or what drafts are pending, ask it directly in Slack or check the Social workspace.