Examples

These walkthroughs use fictional clients. They cover a set of drafts from a story, a staff voice post, a meeting-based draft in Slack, and the slot rules.

Example 1: Three Drafts from a Client Win

A client's campaign beat its target, and the account manager wants LinkedIn posts about it.

Step 1: Request. In the Social workspace she chooses New Post. She pastes a paragraph about the result into Source Story, leaves Brand blank, keeps Posting As on The Company Account, and leaves How Many Variants at three. She chooses Generate Drafts.

Step 2: Drafts. Three drafts appear in the Generated Drafts list, each in a different format, for example a single stat post, a narrative and a question. She opens one. The page shows the post body, the reason the writer chose it and the alternative openings it considered.

Step 3: Choose. She edits one line in the single stat draft using Edit Body, then chooses Approve. The other two she rejects.

Step 4: Queued. The post moves to Scheduled with a weekday morning time at least 24 hours after the last company post for that brand.

Step 5: Published. At that time the scheduler posts it to the company page. A note appears in the Social channel in Slack with the post text and a line such as "Queue: 0 Posts Remaining". The post shows under Recently Published with a view on LinkedIn link.

Example 2: A Post in a Team Member's Voice

A founder wants a post about a lesson from a client project, written as her.

Step 1: Request. She chooses New Post, pastes her notes, picks Posting As A Specific Staff Member, and chooses herself in Staff Member. The brand has her voice profile and LinkedIn account set up.

Step 2: Review. The drafts read like her own writing and use her own hashtags, where the brand has set them. They carry no client names; the writer uses roles such as "a client".

Step 3: Approve. She approves one. It moves to Scheduled with Personal attribution. Because all personal posts for the brand share one stream, it is scheduled at least 24 hours after the last scheduled personal post.

Example 3: A Draft from a Meeting

An agency has meeting-to-post switched on.

Step 1: A card arrives. After a strong client workshop, a LinkedIn Draft card appears in the review channel. It shows the opening line and the post text, built from one of the workshop's anecdotes.

Step 2: Review. The team lead presses Generate Blog Post. A reply confirms a blog draft was created, and it now waits in Marketing Content. Back on the LinkedIn card, she chooses Regenerate Text from the overflow menu for a different angle.

Step 3: Approve. She presses Approve. The buttons are replaced by a status line showing the scheduled time. The post publishes at that time.

Example 4: A Long Queue

An agency approves eight company drafts on a Monday.

Step 1: Slots. Each approval is placed 24 hours after the previous one, so the first few land on consecutive weekday mornings.

Step 2: The seven day rule. By the time the queue stretches past seven days out, a newly approved draft is scheduled about five minutes from approval instead of eight days away. The team notices the last post went out the same morning it was approved.

Step 3: Adjust. Once the queue reaches past seven days, every further approval goes out within minutes, so several posts can publish together. Next time they approve drafts a few at a time, as slots open, to avoid this.